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Head Office 59A Wellington Street
St Kilda 3182
Victoria  Australia
Tel +61 3 9510 6000
Fax +613 9510 6555
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Courses

Public Courses

Writing For The Media 

Learn the structure and sure-fire way of producing written work that will hit the mark with your target media and have journalists marvelling at how there are finally communications people who know to write media material properly and professionally. Guaranteed to make that hit rate skyrocket!  

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Writing For Stakeholders - Gap Analysis & Key Message Development

Previously only Media Manoeuvres’ corporate and government clients have learnt the secret of putting words together which aren’t just great wordsmithing but have a structure and science to achieve the aim of influence. This course is particularly effective for dealing with issues communication.

Ask yourself. Could I describe the structure of a key message and can I describe how that structure directly aligns with a perception and influence analysis of my stakeholder? If you answered “no” or “maybe” to either of those questions you will revel in the powerful, process Media Manoeuvres uses – guaranteed to hit the stakeholder communications mark!

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Writing A Communications/Media Strategy

This new course is designed to assist communications personnel and senior managers in developing an effective Communications/Media Strategy.

Following feedback from our clients and workshop participants, we have developed this course to explain what a Communications/Media Strategy is, why you need one, the risks in not having one and how to write it. The course was designed by award winning journalists and corporate communications specialists and is delivered by our highly skilled Executive Trainers.

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New Media - Its Role in Communications

Understand the relevance and implications of new media such as Twitter, Facebook, YouTube and Delicious for current communications and media strategies.

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Training Program Schedule

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